Richardson Food & Ingredients is a division of Canada’s largest agribusiness, Richardson International. Hello Digital Marketing created a website that unifies all the brands under one umbrella. The primary objectives were to build brand loyalty through content, showcase the production processes and origins of the products, and offer technical information for customers. Additionally, they aimed to demonstrate the reach of the Richardson Food & Ingredients brands and drive traffic to inquiry pages for further engagement. This comprehensive transformation resulted in a responsive WordPress site featuring a recipes blog, social media sharing integration, and a variety of tailored templates.
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